Introductory description

This is an elective module available to both WBS and non-WBS students.
Employ a social technical view to look at the role of technology in the workplace and business environment
Present digital business as a combination of technology, processes and social connections inside and outside organisations.
Explain how to manage information and digital media to support communication and collaboration inside organisations.
Explain how to make use of information and technology to conduct an online business

Module web page

Module aims

Outline syllabus

This is an indicative module outline only to give an indication of the sort of topics that may be covered. Actual sessions held may differ.

Networked enterprise

• disruptive technologies in the digital age
• value chain thinking
• context of organization
  Digital workplace
• communication & collaboration & Organisation
• knowledge management
• business intelligence
  Digital business
• e-commerce
• create your own online business
• digital marketing

Learning outcomes

By the end of the module, students should be able to:

• Define digital business as a combination of technology, processes, and people
• Explain the role of information in decision-making and how to manage it using technologies and digital media
• Understand the role of technology and managing knowledge and business intelligence in organisations
• Understand the role of technology and in operating a business online
• Demonstrate a detailed awareness of how technology is enabling and driving changes in the workplace, including changes to business models
• Discuss critically the role of technology in modern organisations and construct arguments regarding the use of digital media to support the modern workplaces
• Understand the key debates on competing technologies regarding the operating context

Indicative reading list

Valacich, J. S., and Schneider, C. 2018. Information Systems Today: Managing in the Digital World, (Eighth edition ed.). Harlow,
England: Pearson.
Laudon, K. C., and Laudon, J. P. 2018. Management Information Systems: Managing the Digital Firm, (Fifteenth edition ed.).
Harlow, England: Pearson.
Boddy, D., Boonstra, A., and Kennedy, G. 2008. Managing Information Systems: Strategy and Organisation, (3rd ed ed.). Harlow,
England: Pearson.
Turban, E., Whiteside, J., King, D., and Outland, J. 2017. Introduction to Electronic Commerce and Social Commerce, (4th edition
ed.). Cham: Springer International Publishing.
Turban, E., Strauss, J., and Lai, L. 2016. Social Commerce: Marketing, Technology and Management, (1st ed. 2016 ed.). Cham:
Springer International Publishing
Barringer, B. R., and Ireland, R. D. 2012. Entrepreneurship: Successfully Launching New Ventures, (4th edition, Global Edition
ed.). Boston: Pearson/Prentice Hall.
Turban, E. 2008. Business Intelligence: A Managerial Approach. Upper Saddle River, N.J.: Pearson Prentice Hall.
Porter, M. E., and Heppelmann, J. E. 2014. "How Smart, Connected Products Are Transforming Competition," Harvard Business
Review (92: 11), pp. 64-88.
Porter, M. E., and Heppelmann, J. E. 2015. "How Smart, Connected Products Are Transforming Companies," Harvard Business
Review (93: 10), pp. 96-16.
McAfee, A. P. 2009. "Shattering the Myths About Enterprise 2.0," Harvard Business Review (87: 11), pp. 1-6.
McAfee, A. P. 2006. "Enterprise 2.0: The Dawn of Emergent Collaboration," MIT Sloan Management Review (47: 3), pp. 21-28.
Rigby, D. K. 2014. "Digital-Physical Mashups," Harvard Business Review (92: 9), pp. 84-92.

Subject specific skills

Form a plan to deploy workplace technologies which is aligned with the purpose and goals of the organisation

Transferable skills

Demonstrate written communication skills.
Demonstrate oral communication skills.
Demonstrate problem solving skills.
Use appropriate information technology.
Exhibit leadership, team building and project
management skills