WM9PR-15 Digital Retail Operations
Introductory description
This module offers an exploration into the realm of digital retail operations, providing a comprehensive understanding of the critical components that drive success in modern e-commerce. It places a specific focus on the strategic implementation and management of Enterprise Resource Planning (ERP) systems as the backbone of operational efficiency. Furthermore, the module will investigate the intricacies of contemporary supply chain management in a digital context, analyse the transformative impact of emerging technologies and continuous innovation, and critically evaluate various outsourcing strategies available for optimising e-commerce operations, including considerations for cybersecurity.
Module aims
This module aims to equip e-commerce and digital analytics students with the essential knowledge and practical skills to excel in leadership and management roles within digital retail. Students will learn to effectively manage operations, leverage technology, and make data-driven decisions in this dynamic sector.
Outline syllabus
This is an indicative module outline only to give an indication of the sort of topics that may be covered. Actual sessions held may differ.
- ERP in Digital Retail Operations
- Digital Transformation in Retail
- Cloud Computing in Digital Retail
- Emerging Technologies and Innovation
- Outsourcing Strategies in e-Commerce
Learning outcomes
By the end of the module, students should be able to:
- Critically evaluate how ERP systems and cloud technologies support the operations function in digital retail and contribute to organisational success.
- Critically evaluate the strategic application of emerging innovations in digital retail to design and justify forward-looking operational strategies that improve competitive advantage.
- Critically assess outsourcing strategies for digital retail operations to optimise resources, scalability, and competitive advantage.
- Collaboratively Develop, justify, and secure integrated solutions using ERP and cloud technologies for complex digital retail challenges
Indicative reading list
Slack, N., Brandon-Jones, A. and Burgess, N. (2022) Operations management. Tenth. New York;Harlow, England;: Pearson.
Laudon, K.C. and Laudon, J.P. (2022) Management information systems: managing the digital firm. Seventeenth;Global; Harlow, Essex: Pearson Education Limited.
View reading list on Talis Aspire
Interdisciplinary
A mixture of technology/computing topics and business topics
International
Topics are of high international demand
Subject specific skills
ERP implementation and management skills, Emerging technology skills, Outsourcing strategy skills.
Transferable skills
Critical thinking, Problem solving, Communication, Teamwork and working effectively with others, Information literacy (research skills), Digital literacy, Professionalism, Organisational awareness.
Study time
| Type | Required |
|---|---|
| Lectures | 8 sessions of 1 hour (5%) |
| Seminars | 22 sessions of 1 hour (15%) |
| Online learning (independent) | 30 sessions of 1 hour (20%) |
| Private study | 30 hours (20%) |
| Assessment | 60 hours (40%) |
| Total | 150 hours |
Private study description
Private study will include preparing for lectures and seminars, reviewing lecture notes, and engaging with required readings and multimedia resources.
Costs
No further costs have been identified for this module.
You must pass all assessment components to pass the module.
Assessment group A1
| Weighting | Study time | Eligible for self-certification | |
|---|---|---|---|
Assessment component |
|||
| Client ERP Solution Proposal Group Assessment | 30% | 18 hours | No |
|
Working collaboratively, groups will analyse a complex digital retail business scenario. Based on a critical evaluation of the client's needs teams will plan and justify the configuration of core ERP functionalities using a representative system. The presentation must explain this configuration plan and demonstrate how the proposed ERP setup integrates effectively within the client's wider technology ecosystem. Peer Marking Process will be adopted in this assessment. |
|||
Reassessment component |
|||
| ERP Evaluation & Solution Proposal - Individual | Yes (extension) | ||
|
Individually analyse the original business scenario in a recorded presentation. Critically evaluate ERP/Cloud options to address its challenges. Develop and present a justified, integrated, and secured operational solution framework. |
|||
Assessment component |
|||
| Individual Assignment - Digital Retail Operations Portfolio | 70% | 42 hours | Yes (extension) |
|
Using the same complex digital retail business scenario provided for the Client ERP Solution Proposal Group Assessment, this individual portfolio requires students to conduct further in-depth strategic analysis. The portfolio explicitly requires mixed methods (written/visual/video). |
|||
Reassessment component is the same |
|||
Feedback on assessment
Verbal feedback given in class and written feedback for the Client ERP Solution Proposal Group Assessment.
Written feedback for the Individual Assignment - Digital Retail Operations Portfolio.
Courses
This module is Optional for:
- Year 1 of TWMS-H1S4 Postgraduate Taught e-Business Management (Full-time)