IB9NC-15 Business Research in the Digital Age
Introductory description
The objective of the module is to familiarise the research student with recent developments in research at the intersection between digital technology and business topics such as digital innovation, technology management, platform strategy, and data science. The module is intended to generate understanding of the theoretical, empirical, and methodological foundations of business research related to digital technology across different levels of analysis.
Module aims
The objective of the module is to familiarise the research student with recent developments in research at the intersection between digital technology and business topics such as digital innovation, technology management, platform strategy, and data science. The module is intended to generate understanding of the theoretical, empirical, and methodological foundations of business research related to digital technology across different levels of analysis.
Outline syllabus
This is an indicative module outline only to give an indication of the sort of topics that may be covered. Actual sessions held may differ.
The teaching consists of interactive lectures/ seminars. The sessions cover:
Digital Economy/ Business in the Digital Age: Introduction
Innovation as Recombination
Technology Management and Strategy
Data Science and Computational Methods
Digital Platforms
Digital Materiality and Organizing
Crowdsourcing and Open Innovation
Design and Design Thinking for the Digital Age
Theory Generation and Publishing
Learning outcomes
By the end of the module, students should be able to:
- Increased understanding of research issues, theories and methods for investigating business in the digital age.
Indicative reading list
Reading lists can be found in Talis
Subject specific skills
- Understand theoretical and empirical aspects of business in the digital age.
- Understand basic data science and computational methods.
- Demonstrate ability to independently research a topic related to the business in the digital age and review the relevant literature competently.
Transferable skills
Critically evaluate a range of complex information and competing theories to formulate independent viewpoints.
Write clearly and succinctly, displaying a high level of conceptual understanding, and with appropriate use of referencing.
Study time
| Type | Required |
|---|---|
| Seminars | 10 sessions of 2 hours 30 minutes (32%) |
| Private study | 53 hours (68%) |
| Total | 78 hours |
Private study description
Self study and reflective learning.
Costs
No further costs have been identified for this module.
You must pass all assessment components to pass the module.
Assessment group A
| Weighting | Study time | Eligible for self-certification | |
|---|---|---|---|
Assessment component |
|||
| Individual essay | 100% | 72 hours | Yes (extension) |
Reassessment component is the same |
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Feedback on assessment
Module leader feedback
There is currently no information about the courses for which this module is core or optional.