IB9BA-15 Quantitative Methods for Business
Introductory description
This module will enable you to better understand and use quantitative methods in business practice.
Module aims
To provide an introduction to quantitative methods to students from non-numerical backgrounds. The module will equip students with an understanding of descriptive statistics and data presentation and enable them to apply the major tools needed for MSc level study and for the use of data analysis in the workplace.
Outline syllabus
This is an indicative module outline only to give an indication of the sort of topics that may be covered. Actual sessions held may differ.
Data presentation and description
Probability and frequency distributions
Theory of sampling; Central limit theorem
Confidence intervals; z tests; t-tests
The correlation coefficient
Simple and Multiple regression
Interactions in regression
Non-parametric statistics
Logistic regression
Learning outcomes
By the end of the module, students should be able to:
- Demonstrate the ability to think quantitatively about data and determine what data can tell us, and what it cannot.
- Describe a data set in a way that highlights what is important, by drawing the client directly to relevant comparisons.
- Choose which statistical method is most appropriate for each kind of data, and each kind of research question
Indicative reading list
Wisniewski, M. (2009). Quantitative methods for decision makers. FT Prentice Hall. (Background)
Judd, C. M., & McClelland, G. H. (1989). Data analysis: A model comparison approach. San Diego, CA: Harcourt, Brace, Jovanovich.
Pampel, F. C. (2000). Logistic Regression: A primer. Sage.
Subject specific skills
Conduct basic inferential statistical tests, such as t-tests and Chi-square tests.
Conduct and interpret a multiple regression analysis.
Conduct and interpret a logistic regression analysis.
Transferable skills
Develop facility with spreadsheets and statistical analysis packages.
Study time
Type | Required |
---|---|
Lectures | 9 sessions of 1 hour (6%) |
Practical classes | 9 sessions of 2 hours (12%) |
Private study | 51 hours (34%) |
Assessment | 72 hours (48%) |
Total | 150 hours |
Private study description
Pre-reading, extra reading, preparing for assessment and group working (as determined by the module leader)
Costs
No further costs have been identified for this module.
You do not need to pass all assessment components to pass the module.
Assessment group D5
Weighting | Study time | Eligible for self-certification | |
---|---|---|---|
End of Term Test | 20% | 14 hours | No |
In-person Examination | 80% | 58 hours | No |
|
Feedback on assessment
Feedback via My.WBS
Courses
This module is Core for:
- Year 1 of TIBS-N120 Postgraduate International Business
- Year 1 of TIBS-N1C2 Postgraduate Taught Business (Accounting & Finance)
- Year 1 of TIBS-N1B0 Postgraduate Taught Business (Marketing)