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Module Catalogue

IB368-12 International Business Strategy

Department
Warwick Business School
Level
Undergraduate Level 3
Module leader
Amit Kumar
Credit value
12
Module duration
10 weeks
Assessment
Multiple
Study location
University of Warwick main campus, Coventry

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Introductory description

n/a

Module web page

Module aims

To provide an overview of the internationalisation process from the perspective of both MNEs from developed economies and emerging economies.
To understand the wider context of globalization and geo­political shifts within which International businesses operate.
To explore how international firms compete and the importance of innovation/R&D.
To explore the relationship between strategy and structure as firms internationalise.
To provide a distinct understanding of the differences between domestic and international business in particular the role of national and organisational culture and risk assessment when crossing borders.
To understand multinational firms’ R&D strategy and structure, and how an industry’s geography of innovation affects firms’ economy-selection and entry choices.
To provide a thorough understanding of the strategic challenges that the top managers in multinational firms face and the choices that they make

Outline syllabus

This is an indicative module outline only to give an indication of the sort of topics that may be covered. Actual sessions held may differ.

  1. Introduction to international business strategy
  2. Managing across cultures
  3. Internationalization process
  4. Cross-border M&A and international joint ventures
  5. Multinational strategy and structure
  6. Innovation strategy in multinational firms
  7. Competing in emerging markets
  8. Competing with multinational firms from emerging markets
  9. Corporate social responsibilities

Learning outcomes

By the end of the module, students should be able to:

  • Understanding key issues that top management in multinational firms face
  • Generating intuition about how decisions should be taken
  • Understanding concepts, theories and analytical frameworks that help decision-makers make choices in multinational firms

Indicative reading list

Jedrzej George Frynas and Kamel Mellahi. (2015) Mellahi. Global Strategic Management, Third Edition, Oxford University Press.
Additional Background Reading:
Bartlett, C.A., Ghoshal, S. and Beamish, P. (2008) Transnational Management: Text, Cases and Readings in Cross-Border Management (5th Ed.)
Irwin McGraw- Hill Rugman, A.M. and Brewer, T.L. (eds) (2001) The Oxford Handbook of International Business, Oxford University Press, Oxford.
Rugman, A. M. and Collinson, S. (2009) International Business (5th Ed.), Financial Times, Pearson Education, Prentice Hall, Harlow

Subject specific skills

Strategic decision-making in context of international organizational and operational contexts

Use of analytical frameworks in context of Int Bus Strategy

Transferable skills

Problem-solving and analytical skills (case analysis)
Presentation skills

Study time

Type Required
Lectures 10 sessions of 2 hours (17%)
Seminars 9 sessions of 1 hour (8%)
Private study 33 hours (28%)
Assessment 58 hours (48%)
Total 120 hours

Private study description

No private study requirements defined for this module.

Costs

No further costs have been identified for this module.

You do not need to pass all assessment components to pass the module.

Assessment group D2
Weighting Study time Eligible for self-certification
Participation 10% 9 hours No

Participation in activities on a weekly basis via my.wbs
Online Examination 90% 49 hours No

Exam

~Platforms - AEP
Assessment group R
Weighting Study time Eligible for self-certification
Online Examination 100% No

Exam

~Platforms - AEP
Feedback on assessment

In-class and on my.wbs

Past exam papers for IB368

Courses

This module is Optional for:

  • UIBA-N203 BSc in International Management
    • Year 4 of N203 International Management
    • Year 4 of N203 International Management
    • Year 4 of N238 International Management with Finance
    • Year 4 of N256 International Management with Marketing
    • Year 4 of N236 Management with Digital Business (with Placement Year)
  • UIBA-N201 BSc in Management
    • Year 3 of N201 Management
    • Year 3 of N20B Management
    • Year 3 of N230 Management with Finance
    • Year 3 of N232 Management with Finance
    • Year 3 of N250 Management with Marketing
  • UIBA-N202 BSc in Management (with Intercalated Year/UPP)
    • Year 4 of N210 Management (Undergraduate Partnership Programme)
    • Year 4 of N202 Management (with Intercalated Year)
    • Year 4 of N20C Management (with Placement Year)
    • Year 4 of N231 Management with Finance (with Intercalated Year)
    • Year 4 of N251 Management with Marketing (with Intercalated Year)
  • Year 3 of UIBA-NN35 Undergraduate Accounting and Finance
  • UIBA-N4N7 Undergraduate Accounting and Finance (with Foundation Year and Intercalated Year/Undergraduate Partnership Programme)
    • Year 5 of N4N7 Accounting and Finance (Foundation Year and Intercalated)
    • Year 5 of N4N8 Accounting and Finance (Foundation Year and UPP)
  • Year 4 of UIBA-N4N4 Undergraduate Accounting and Finance (with Foundation Year)
  • UIBA-NN36 Undergraduate Accounting and Finance (with Intercalated Year/Undergraduate Partnership Programme)
    • Year 4 of NN36 Accounting and Finance (Intercalated)
    • Year 4 of NN37 Accounting and Finance (Undergraduate Partnership Programme)
  • Year 3 of UCSA-I1N1 Undergraduate Computer Science with Business Studies
  • Year 4 of UCSA-I1NA Undergraduate Computer Science with Business Studies (with Intercalated Year)
  • Year 1 of UIOA-EEU Undergraduate EU Exchange
  • UIOA-ESO Undergraduate European Exchange
    • Year 1 of UESO Undergraduate European Exchange
    • Year 1 of UESO Undergraduate European Exchange
  • Year 3 of UIPA-L8N1 Undergraduate Global Sustainable Development and Business
  • Year 4 of UIPA-L8N2 Undergraduate Global Sustainable Development and Business Studies (with Intercalated Year)
  • Year 4 of UIBA-N1R1 Undergraduate International Business with French
  • Year 4 of UIBA-N1R2 Undergraduate International Business with German
  • Year 4 of UIBA-N1R3 Undergraduate International Business with Italian
  • Year 4 of UIBA-N1R4 Undergraduate International Business with Spanish
  • UIBA-N20G Undergraduate Management (with Foundation Year and Intercalated Year/Undergraduate Partnership Programme)
    • Year 5 of N20G Management (Foundation Year and Intercalated)
    • Year 5 of N20H Management (Foundation Year and UPP)
    • Year 5 of N23B Management with Finance (with Foundation Year and Intercalated Year)
    • Year 5 of N23C Management with Finance (with Foundation Year and Undergraduate Partnership Programme)
    • Year 5 of N25B Management with Marketing (with Foundation Year and Intercalated Year)
    • Year 5 of N25C Management with Marketing (with Foundation Year and Undergraduate Partnership Programme)
  • UIBA-N20A Undergraduate Management (with Foundation Year)
    • Year 4 of N20A Management (with Foundation Year)
    • Year 4 of N23A Management with Finance (with Foundation Year)
    • Year 4 of N25A Management with Marketing (with Foundation Year)
  • Year 3 of UMAA-G1N4 Undergraduate Mathematics with Business Studies
  • Year 4 of UMAA-G1N5 Undergraduate Mathematics with Business Studies (with Intercalated Year)
  • UIOA-EOS Undergraduate Overseas Exchange
    • Year 1 of UEOS Undergraduate Overseas Exchange
    • Year 1 of UEOS Undergraduate Overseas Exchange
  • Year 4 of UPXA-F3ND Undergraduate Physics and Business Studies (with Intercalated Year)
  • Year 3 of UPXA-F3N2 Undergraduate Physics with Business Studies
  • Year 1 of UIOA-EUS Undergraduate USA Exchange